Coca-Cola to offer new Wipeout Pure content

I've been talking about it for years, why not bring in more product placement to videogames in order to reduce the costs of development. Well lo and behold, Coca-Cola themed Wipeout Pure content. It's exclusively a Japanese PSP download, for now, but give it time, I'm sure we'll all be wiping out in Coke emblazoned racers soon.